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BEHIND THE CURTAIN

A webinar series that bridges the gap between healthcare industry buyers and sellers by gathering valuable insights — helping owners understand what drives buyer interest and what may hold them back.

Discover how active buyers evaluate opportunities, what motivates them to pursue a deal, and the common barriers that can stall a transaction.


If you're considering a future sale — or simply want to be better prepared — this on-demand series offers the perspective you need to position your business for success.

Behind the Curtain with Rich Keller

Behind the Curtain: Motivations and Barriers of Industry Buyers in Their Search for Acquisitions

Our latest “Behind the Curtain” webinar features Rich Keller, CEO of PurposeCare, one of the most active strategic buyers in the home-based care space.

Rich was joined by Michael Lloyd, M&A Associate at Mertz Taggart, and Cory Mertz, Managing Partner at Mertz Taggart, for a candid discussion about how buyers like PurposeCare evaluate acquisition opportunities.

Together, they explored the characteristics that make an agency stand out, the red flags that cause deals to fall apart, and what sellers can do to prepare their business for a successful transaction. Whether you're looking to grow or considering an eventual sale, this session offers real-world insight from an experienced buyer’s perspective.

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